On June 19th in the afternoon, MakeUp in Paris will be “So British”!

Quite surprising! Don’t you think? Did you know that the make-up market in the UK, with annual sales in value exceeding €1,574 million is, according to “Cosmetics Europe”, the first make-up market in Europe! On June 19th at MakeUp in Paris, you will be given a chance to learn about everything on this market and a form of British exception!

According to Mintel, the growth rate of the make-up industry almost hit the 4% mark last year, over the previous year. A market truly of its own in any case, teeming with business opportunities for both small and leading brands.
Next June 19th, from 3:00 p.m. to 4:30 p.m., don’t miss this “So British” Roundtable which will take place at MakeUp in Paris 2015! You will learn about the challenges faced by distributors, particularly under the pressure of online sales, and their fierce battle with discounters. You will also learn the best ways for a brand to make its entry on the UK market and develop itself. And you will end up knowing about everything on the expectations of British consumers and the latest market trends and innovations.

Take part to this unique round table that will give you all the keys to this fascinating, creative and sometimes confusing market.

The roundtable

3:00pm – 4:30pm: Characteristics of the English market

Presentation of the English beauty market, and specifically Make Up:
– Vitality and creativity of the brands and the market
– Distribution strategies
– Risks & Opportunities

Conference moderated by: Eva Lagarde, EL Communications and Charles-Emmanuel Gounod, Beautyworld Connexions. With the participation of: Imogen Matthews, IMA; Eva Lagarde, EL Communications; Louisa Maaldrink, Beauty Buyer Marks & Spencer; Julia Wray, Journalist for SPC; Sarah Cross, Code Beautifull; Rebecca Goswell, HCT Creative Director.