MakeUp in ...™ | Blog : News for suppliers, brands and influencers from the make-up industry

MakeUp in Paris: Beauty innovation in motion

The IT PRODUCTS are a true institution on MakeUp in shows worldwide, and recognized as a reference for quality and product differentiation by beauty industry professionals. These prizes are awarded by worldwide experts in accessories, packaging, formulation and full service. Annually, exhibitors, suppliers and manufacturers submit their latest innovations. All these novelties are tested in terms of process, application, additional value compared to existing products and sustainability. Last Thursday, September 16th, 8 international experts were gathered to perpetuate this tradition. For this edition: no less than 98 products presented by 44 exhibitors were carefully examined on their innovative feature. Discover the selected products by our jury...

Your upcoming MakeUp in™ events for the end of the year

We can't wait to see you again! Come and meet the major actors of the makeup and skincare industries and open the field of possibilities to new beauty projects. Ingredients, Formulation, Packaging, Accessories and Full service suppliers are waiting for you in New York, Paris and Los Angeles in 2021! MakeUp in NewYork 22 & 23 September River Pavillion -Javits Center MakeUp in NewYork is just around the corner with its 2021 edition, gathering all the key beauty players of the East Coast, with a « Made in USA » edition specifically designed for this huge and dynamic market! Learn more ASK FOR YOUR INVITATION MakeUp in Paris 21 & 22 October Carrousel du...

Outline of MakeUp in NewYork exhibitors’ new products

MakeUp in NewYork is THE place-to-be to co-create with key players of the Skincare and Makeup industries. For a year and a half, our exhibitors have been actively working to inspire you and innovate! Come and meet them in a convivial and business atmosphere, enjoy face-to-face meetings again and live a worry-free experience in complete safety on September 22nd and 23rd. In the meantime, discover a selection of the outstanding products displayed by our exhibitors! REGI SRL - BOOTH F27 Morphic Multi-Play Liner An ultra-gliding, pigment loaded, clean formula with insane payoff and 24h wear. Featuring a 3mm tip with skip free precision to create impressive graphic looks, it...

Packaging innovations at MakeUp in NewYork

Wondering what we'll find in terms of packaging next year? MakeUp in NewYork is the unique opportunity to meet again in person with the key actors of the Skincare and Makeup industry on September 22nd and 23rd. This edition will be 100% "Made in USA" because of travel bans, except the innovations in skincare and makeup presented on the show floor coming from all over the world! Enjoy a worry-free visit at MakeUp in NewYork! Our top priority is to welcome you in the safest sanitary conditions. Proof of vaccination and wearing of mask will be mandatory for the security and the...

Complexion innovations at MakeUp in NewYork

Wondering what we'll find in the beauty shelves next year? MakeUp in NewYork, the first BtoB cosmetics event on the East Coast since 18 months will open its doors for 2 days on September 22nd. Key actors of Skincare and Makeup (suppliers, brands and trend setters) will be gathered during 2 days to co-create and give life to new lines and products. The IT PRODUCTS are a true institution on MakeUp in shows worldwide, and recognized as a reference for quality and product differentiation by beauty industry professionals. Lucky you, we have prepared an exclusive sneak peak of innovations to discover on site! Avant première N°3:...

Join us for MakeUp in NewYork Trends Webinar!

Tuesday, September 14th, 2021 – 9:30 AM EST Join MakeUp In and Fashion Snoops on September 14 at 9:30 AM EST for a virtual preview into key trends impacting the industry, along with the MakeUp In NewYork IT product winners! Get insight of your market In order to explore need-to-know beauty trends, Melissa Hago, VP & Creative Director of Beauty & Wellness at Fashion Snoops and Lenin Pulgar, NOAM Market Sales Manager at MakeUp in NewYork, will present prominent lifestyle shifts and provide insight on how these shifts are impacting the makeup and skincare markets. REGISTER FOR THE WEBINAR Onsite unveiling of the awarded IT...