MakeUp in ...™ / Blog (Page 2)

WEBINAR: Exploring global cultural and beauty shifts with MakeUp in™, Fashion Snoops, and Asia Cosme Lab

MakeUp in™, the only trade show 100% dedicated to the international make-up and skin-care industry, is partnering with Fashion Snoops, a global creative agency, to provide an overview of current societal trends. Together we will discuss cultural shifts and provide insight on future product and service development based on research and analysis performed by Fashion Snoops. MakeUp in™ and Fashion Snoops will be joined by Florence Bernardin, CEO & Founder of Asia Cosme Lab, who will give her interpretation of the shifts for the Asian market. >> Register now!   [vc_row][vc_column width="1/4"] Melissa Hago Vice President, Creative Beauty Fashion Snoops [/vc_column] [vc_column width="3/4"] Melissa Hago is the VP and Creative Director...

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MakeUp in Paris goes digital and will welcome you in 2021 at the Carrousel du Louvre!

The MakeUp in team hopes that you and your close ones are well during this unprecedented crisis. After evaluating the consequences of any decision that impacts our health and the dynamism of our industry, and in light of the French government's decision to ban gatherings of more than 100 people until this summer, it is with a heavy heart that we are announcing the cancellation of MakeUp in Paris' 2020 edition in June. In order to not put additional pressure on our partners teams and budgets, we have opted not to postpone the show to the second semester, and are focusing instead on welcoming...

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11th Edition of MakeUp in Paris: hybrid makeup in the spotlight!

Skin care and hybrid makeup care: a flagship theme of the show A trend straight from Asia that is not to be missed! Hybrid makeup has become THE most demanded product by consumers, who want to go for multi-tasking products and no longer wish to choose between beauty and skincare. This new improved makeup with benefits and textures similar to skin care products, perfectly answers the new consumer demands. Indeed, with Millennials and Gen-Z who are ultra-aware of their impact on the planet but who also want to save time by lightening their beauty routine, brands have to think benefits more than products! MakeUp...

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Show Postponement of MAKEUP IN / LUXE PACK Shanghai 2020

Following the recent cases of pneumonia caused by the novel coronavirus (2019 nCoV) in China, the organizer of MAKE UP IN / LUXE PACK Shanghai has taken the decision to postpone the event, originally scheduled for 8th - 9th April 2020, with the new dates confirmed for 7th - 8th July 2020 at the Shanghai Exhibition Center. This decision has been made on advice and information from government and local authorities in China and consultation with partners, venue and local team. The health and safety of exhibitors, visitors and staff is of the utmost importance and the first priority for organizers. Our...

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Tomorrow at MakeUp in LosAngeles exclusively

Dear MakeUp Enthusiast, the wait is OVER! Tomorrow, MakeUp in LosAngeles is opening its doors for 2 full days of business meetings, conferences, workshops, networking and passion! Here is what awaits you the 11th and 12th February at the Los Angeles Convention Center (South Hall K - 1201 S Figueroa St, Los Angeles), from 9am to 5pm. [vc_row][vc_column width="3/4"] The latest and most advanced innovations in makeup and skincare Be the first to discover at the entrance of the show, the 39 products selected by the Innovation Tree Expert Committee. More about the exhibitors' amazing achievements. [/vc_column][vc_column width="1/4"] [/vc_column][/vc_row]   [vc_row][vc_column width="3/4"] Top-not conferences lead by international speakers Innovations, trends, brands...

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MakeUp in LosAngeles: They have something to tell you… Part 2

MakeUp in LosAngeles is tomorrow! And to help you survive this not-so-long wait, we asked our exhibitors what new products they were planning to reveal during the show and let's just say… It's going to be amazingly colorful! Have a look at some of their projects geared to the West coast that will leave you wanting more! Here is the 2nd episode of « Hear it from the pros » for MakeUp in LosAngeles !     We are mostly working on the big « Green Trend », trying to develop performing formulations with all the « green » lines. Our goal is always to provide...

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