K Beauty market will be 7.15 Billion USD in 2020 : get your share now

Guess what? MakeUp in is returning to Seoul for another glamorous 2-day show the 15 & 16 April 2019. After 5 shows around the world in 2018 and 5 very successful editions in Seoul since 2014, gathering 3000+ visiting brands and top suppliers from Europe, China and Korea, such as Cosmax, Intercos, Albea, Axilone, Schwan Cosmetics, Coson, Kolmar, Toly and many others, MakeUp in Seoul will again be your premium platform to present your latest products to the most active brands of the Beauty Industry. MakeUp in Seoul is the number one event to showcase exclusively all of full-service, formulation, packaging and...

READ MORE

MakeUp in LosAngeles: Meet them in 2 weeks!

  At the edition, held at the same place and same location than the Luxe Pack show, you will find with our exhibitors everything you need to build your makeup or skin care line. A lot of surprises and activities are also awaiting you: the Color Wave, the Innovation Tree, the Chic Studio touch-up bar and of course the conferences. But not only! Discover the photo call experience offered by Essentia Beauty and the sample kiosk presented by Arcade Beauty at the Barker Hangar. ARCADE BEAUTY - BOOTH A29 In partnership with Vengo Labs, Arcade Beauty will be unveiling a first-to-market "connected beauty sampling...

READ MORE

Rise of the Natural and Clean Movement

A new snippet from MakeUp in's conference program: From Retailers to Brands, from a trend to a mainstream movement, the clean beauty movement took the market by storm. Influenced by the Wellness movement and propelled by a new generation of influencers, clean indie brands and retailers, this is one of the main topics for the future. Today, 59 percent of women over the age of 35 believe buying green beauty is important to them, while 73 percent of millennial women seek out cleaner, all-natural products (Source: Harris Poll Survey – Allure). Why is the Clean Beauty Movement on the rise? What is...

READ MORE

MakeUp in Shanghai 2019: Registrations are open!

  10 weeks from now… MakeUp in will be in Shanghai ! Ingredients, formulation, design, packaging, accessories, full service manufacturers but also experts in trends, innovation and beauty markets will attend the show. Considering the positive synergy during the 2018 edition, MakeUp in Shanghai will again in 2019, share the LUXE PACK SHANGHAI show platform, the premier show for creative packaging ! Stay tuned and follow us to get the conference program and the full exhibitors list! Click here to get your invitation Both MakeUp in & Luxe Pack Shanghai teams are looking forward to welcoming you at the Shanghai Exhibition Center the 10 & 11 April...

READ MORE

The Connected Customer Through Connected Cosmetics

What does your lifestyle have to do with your skin? Everything. Bianca de la Garza Beauty understands your skin is "connected" to every organ in your body. What you eat, drink, think about, and do impacts how healthy your skin can be—and how healthy you can feel. The inner GLO translates to our outer GLO. This inspires our philosophy that we call Connected Beauty- the Future of Connected Cosmetics. Bianca de la Garza is a Mexican American beauty line founder and television personality with more than 20 years of tv experience across the globe. Bianca received an Emmy® nomination for her Royal...

READ MORE

Unveiling the Color Wave 2020

A new snippet from MakeUp in's conference program:     Continuing the unique collaboration between BEAUTYSTREAMS x MakeUp In, The Color Wave project is an expert study of color and identifies the key forecasted color for 2020. Announced one year in advance, this gives exhibitors and visitors privileged access to future information in order to anticipate consumer needs. Join the BEAUTYSTREAMS seminar for the official unveiling of the key color for 2020. Our expert will explore the significance of the color and how it can be applied to different areas of color cosmetics. Prepare yourself for the turn of a new décade!  ...

READ MORE