Strong growth expected in 2015 for the Taiwanese company Jia Hsing

After increasing last year its turnover by nearly 15% over 2013, the Taiwan based group Jia Hsing Enterprise, (1,300 staff spread out in two factories, 150 injection machines), expects in 2015 an increase of more than 20% of its activity. There are two main reasons for this new "leap forward", firstly its growing influence on the global market of packaging and full service for the cosmetic industry, particularly in the USA, Japan and Europe, but also new markets acquired with customers who prefer to supply themselves in Taiwan rather than China. As a consequence the expansion of the new plant...

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Nails: a exclusive beauty treatment for men

A BB cream Men for the past 3 years could also enjoy the use of BB Creams for the face, today the benefits of this formulation extend to nail care with the “BB Cream for Man” proposed by the Italian manufacturer ICC. The formulation of this nail care product designed specifically for men contains nanoparticles that release substances that help reactivate the natural protection of dehydrated nails, or of nails damaged by solvents and surfactants. Slightly colored and matt, this nail polish/nail care discreetly enhances nails by strengthening their healthy and natural appearance. A Matt black lacquer NCLA the US brand of nail polish teamed...

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Brush innovations: the plus of design

Dynamic, manufacturers of accessories offer brushes with an always more ingenious and bold design to facilitate the application of increasingly liquid powders and formulas but also to meet demands for a precise and sophisticated make-up, close to sculpture. From intuition...

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Libo Cosmetics: a brand new plant in china

The Taiwanese company, which will be celebrating its fifteenth anniversary, continues to specialize in packaging solutions dedicated to the cosmetic industry. Five years after inaugurating their brand new plant near the city of Changhua in Taiwan, managers at Libo Cosmetics have just started to run a new unit in Mainland China covering an area of 40,000 m2. A second unit which is three times larger than the first one, which was also located on the same plot and which has become obsolete. It is mainly specialized in injection, assembly, and decoration of packagings intended for the make-up segment. [caption id="attachment_26607" align="aligncenter"...

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Brushes: Asadal Beauty proposes two-, three- and four- in-one applicators!

The Korean firm Asadal Beauty has been grabbing all the attention for the past few months with its line of brushes, presented in two-, three- or four-in-one sets. The company created in 1985 as a subsidiary of the Yongsan Brush Company belongs to the same owners, whose factory is located in Hebei, China and which now sells worldwide, some eight hundred thousand brushes per year, mostly in the United States (35%), Russia (25%) and Europe for the remainder. The main characteristic of Asadal Beauty, which employs in total, including the Shenzhen factory, some 150 employees, is that it sells directly...

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Thai Hoover industry, the Thai firm reaches a new stage

The Thai firm, Thai Hoover Industry ($ 40 million in sales), specialized in the manufacturing of packaging for the cosmetics industry, has reached a new stage, both industrially and commercially. It has on the one side, started to build a brand new automatic anodizing unit in its factory in Bangkok that should be up and running by the end of this year and has also recently entrusted the PLV Beauté company, led by Jean Stanislas Orlowski, with the management of its commercial operations in Europe. Overview with Voravit Damrongvatanapokin, General Manager. MakeUp in…™: The industrial adventure of Thai Hoover actually began...

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Columbia Cosmetics increases its production capacity for powders

A great 2014 year for the American company with a staff of about a hundred people, specialized in the complete supply of make-up and skin-care products, headquartered in the outskirts of San Francisco. According to Rachel Rendel, CEO, who took the reins of Columbia Cosmetics since the death of her husband David Rendel in 1998. 2015 looks very promising, so much so that new powder machines will be installed in the coming weeks and that the firm now operates in two shifts. And the whole of it “with no outside sales teams”! MakeUp in…™: Over thirty five years of existence! And...

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Physicians Formula is playing its game well

The US firm based near Los Angeles will have performed well in 2014 and this in spite of a particularly tense business environment in the United States, due among other things, to constraints imposed by the US distribution focused on inventory control. Main reasons, a particularly tonic marketing strategy, which will have proven its efficiency, the marketing of new successful products, the desire to be successful on all digital platforms and a high responsiveness in the development and marketing of products. Overview with Ingrid Jackel, President. Physicians Formula, who has recently moved into new administrative and commercial premises, is therefore more...

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Cosmax, investing and expanding its global presence

Almost exactly one year ago, after announcing its intention to acquire in the state of Ohio in the U.S., a plant specialised in the design and manufacture of formulas for the skincare and make-up markets, the first products lines of the Korean company Cosmax, are rolling off the assembly line this month. Ultimate objective for the group, produce some hundred million pieces per year and as a consequence, strengthen its presence across North and South America. And that's not all, Cosmax leaders have announced one after another: the setting up in Korea of a Research and Innovation Centre more specifically...

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