Outline of MakeUp in NewYork exhibitors’ new products

MakeUp in NewYork is THE place-to-be to co-create with key players of the Skincare and Makeup industries. For a year and a half, our exhibitors have been actively working to inspire you and innovate! Come and meet them in a convivial and business atmosphere, enjoy face-to-face meetings again and live a worry-free experience in complete safety on September 22nd and 23rd. In the meantime, discover a selection of the outstanding products displayed by our exhibitors! REGI SRL - BOOTH F27 Morphic Multi-Play Liner An ultra-gliding, pigment loaded, clean formula with insane payoff and 24h wear. Featuring a 3mm tip with skip free precision to create impressive graphic looks, it...

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Packaging innovations at MakeUp in NewYork

Wondering what we'll find in terms of packaging next year? MakeUp in NewYork is the unique opportunity to meet again in person with the key actors of the Skincare and Makeup industry on September 22nd and 23rd. This edition will be 100% "Made in USA" because of travel bans, except the innovations in skincare and makeup presented on the show floor coming from all over the world! Enjoy a worry-free visit at MakeUp in NewYork! Our top priority is to welcome you in the safest sanitary conditions. Proof of vaccination and wearing of mask will be mandatory for the security and the...

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Complexion innovations at MakeUp in NewYork

Wondering what we'll find in the beauty shelves next year? MakeUp in NewYork, the first BtoB cosmetics event on the East Coast since 18 months will open its doors for 2 days on September 22nd. Key actors of Skincare and Makeup (suppliers, brands and trend setters) will be gathered during 2 days to co-create and give life to new lines and products. The IT PRODUCTS are a true institution on MakeUp in shows worldwide, and recognized as a reference for quality and product differentiation by beauty industry professionals. Lucky you, we have prepared an exclusive sneak peak of innovations to discover on site! Avant première N°3:...

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Join us for MakeUp in NewYork Trends Webinar!

Tuesday, September 14th, 2021 – 9:30 AM EST Join MakeUp In and Fashion Snoops on September 14 at 9:30 AM EST for a virtual preview into key trends impacting the industry, along with the MakeUp In NewYork IT product winners! Get insight of your market In order to explore need-to-know beauty trends, Melissa Hago, VP & Creative Director of Beauty & Wellness at Fashion Snoops and Lenin Pulgar, NOAM Market Sales Manager at MakeUp in NewYork, will present prominent lifestyle shifts and provide insight on how these shifts are impacting the makeup and skincare markets. REGISTER FOR THE WEBINAR Onsite unveiling of the awarded IT...

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Make-up innovations at MakeUp in NewYork

Wondering what we'll find in the beauty shelves next year? The latest innovations and product launches will be at MakeUp in NewYork! A few days before the opening, we couldn't resist the urge to give you a sneak preview of some of the make-up innovations that will be showcased by our exhibitors. Key actors of #Skincare and #MakeUp (suppliers, brands and trend setters) will be gathered during 2 days to co-create and give life to new lines and products. Will you be joining too? Avant première N°2: Make-up products A standard lipstick with the makings of a luxury product? It's not a promise, it's a reality to be...

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Skincare innovations at MakeUp in NewYork

Wondering what we'll find in the beauty shelves next year? Come and seize every opportunity to discover innovations and product launches, network and understand the trends to come, during 2 days of intense business at MakeUp in NewYork on 22 and 23 September 2021. A few days before the opening, we couldn't resist the urge to give you a sneak preview of some of the skincare innovations that will be showcased by our exhibitors. Avant première N°1: Skincare products Light your beauty also in the dark! The texture is smooth, soft and transparent, leaving a fabulous natural and shiny effect. A new routine to discover with...

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It’s time to re-enchant Make-up and Skincare business in NewYork!

MakeUp in NewYork will open its doors in on 22 and 23 September and we're as keen as you to get back to doing business in person. Come and seize every opportunity to discover innovations and product launches, network and understand the trends to come, during 2 days of intense business. >> REQUEST YOUR INVITATION What to expect for this "back to business" edition? Discover the best of beauty innovation 18 innovations awarded IT PRODUCTS will welcome our visitor's at the entrance of the show. Elected by international beauty experts. These IT PRODUCTS are elected by international beauty experts after tested and evaluated more than 40...

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Let’s meet again around trends and innovations

MakeUp in NewYork is back and we are so thrilled to gather you again after 2 long years of digital meetings. Explore the field of possibilities, co-create with the key players of the market and settle the cosmetics industry of tomorrow! MakeUp in NewYork is happy to renew its partnership with the international Trend Forecasting and Consulting firm Cosmetics Inspiration & Creation for MakeUp in NewYork. Get inspired! In this partnership, Cosmetics Inspiration & Creation will lead 4 "Beauty Talks" on key beauty themes, help to decipher major beauty trends with an innovation itinerary, and host an Inspiration Bar to showcase the latest product...

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2 months to go before MakeUp in NewYork !

As a business facilitator, MakeUp in NewYork wants more than ever to help the East Coast beauty industry recover by organizing a local event specifically designed for that. You are a beauty brand, an expert, a consultant, a trend agency, a media and any other related professional in the beauty field? Take the opportunity to meet again in person with the key players of the market in a convivial and professional atmosphere! Explore new trends! Since 2020, consumers tend to change their purchasing behavior, beauty needs and aspirations. To answer to this new reshaped market, we are organizing workshops, tour routes and an inspiration...

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No makeup makeup : less products but with maximum impact !

MakeUp in NewYork tradeshow is just around the corner with its 2021 edition from 22nd to 23rd September at the River Pavilion (Javits Center). While waiting for this major event, let's take a look at a big makeup trend for 2021 : the no makeup makeup look. It is of course not something unheard of before however it now springs from a different perspective. Going along with the movement we see in beauty, called skinimalism, makeup this year is all about using fewer products to achieve a healthy complexion. Previously the no makeup makeup trend was more about faking natural beauty...

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