World Skincare and Makeup trends

Explore the best of global cosmetic trends and innovations

The Key Trends in Eye and Lips Category in Asia

VIBRANT & EXPRESSIVE EYES There is a surging demand for highly-pigmented eyeliners and mascaras, particularly within the younger generations. Moreover, the trend of the Dopamine look gaining momentum in China has sparked an increased desire for vivid, contrasting color eye shadows. Amid the prolonged epidemic and a sluggish economy, a delightful trend known as “color […]

Gen Z Embraces Dopamines-Boosting Products

By Mallory Huron, Senioe Strategist for Beauty & Wellness Gen Z and Gen Alpha consumers look for experimental beauty that brings them a sense of control and empowerment, as tactility and fun resonate with younger generations. Texture and sensorial beauty stir up feel-good emotions, while packaging offers a dose of whimsical escape through brightly colored […]

Tik Tok Trends

As summer sets in, many people adjust their daily routines in response to the climbing temperatures. One area that sees a significant shift is skincare. Amidst the rituals of slathering on sunscreen and braving the elements—sun, sand, and sea—it becomes increasingly important to establish skincare routines that cater to a healthy complexion. In light of […]

Back to School

As we gear up for the new school year, all eyes are on the creative side of beauty. This time around, Spate is diving into the trends that students are going for to really stand out as they hit the halls and start their studies. There’s a big dose of nostalgia in the air as […]

Unveiling Ewelina Aiossa’s Vision on Beauty Trends

The focus of the beauty business in 2023 and beyond will be on products that combine beauty with health, such as those that enhance mental, hormonal, or sexual well-being. Along with a hyper-personalized approach to beauty, there will be a movement toward science-based skincare products that support the skin barrier and its microbiota. As customers […]

Asian Make up trends for Spring Summer 2024

Spring/Summer 2024 makeup looks in Asia continue the trends from 2023, focusing on subtlety and enhancing the skin’s natural features to achieve a nuanced and healthy glow. Key concepts include ‘Inherent Glow,’ ‘Skin Vitality,’ and ‘Moisturized Radiance.‘ Plumpness is emphasized, extending from the skin to the lips, with the popularity of highlighters, glosses, balms, and […]

Everyone falls for French pharmacy

Apart from the iconic landmarks of France that attract travelers from around the globe, tourists have found a new fascination: French pharmacies. More than just places to pick up prescriptions, these local shops have become must-visit destinations, offering a unique glimpse into the heart of French beauty and wellness culture. But what makes these pharmacies […]

How is Gen Z appropriating beauty codes and hacking them?

Generation Z, young consumers aged 13 to 26, are at a key stage in their identity construction. where self-exploration and self-affirmation are at the heart of their daily concerns. For them, beauty plays a major role, enabling them to experience their identities in motion. In the process of this creative exploration, they don’t hesitate to […]

Climate-Adapting beauty

In an ever-changing world, adapting our skincare routines to varying environmentalconditions has become essential. Climate-adapting skincare is an emerging trend thatrecognizes the impact of environmental factors on our skin’s health and appearance. Bytailoring products to address specific climate-related concerns, this innovative approachensures optimal skincare performance. Let’s explore the concept of climate-adaptingskincare and discover the objectives […]

What’s Next for Anti-Aging: Seizing Opportunities between the Blurred Lines

As consumers become more knowledgeable and curious, their expectations, especially in the world of beauty, become increasingly complex and lines start to blur between what used to be clear cut territories. Consumers now adhere less to strict categories; instead, they seek out products that cater precisely to their individual needs.   For instance, consumers have recently […]