MakeUp in NewYork is confirming its 2021 dates from 22nd to 23rd September at the River Pavilion (Javits Center).
You are a beauty brand, an expert, a consultant, a trend agency, a media and any other related professional in the beauty field, make sure to pre-register on line right now. The access badge is complimentary and will give you access to the 2 days event.
By visiting MakeUp in NewYork, you will find in-person, inspirations, innovations and meet your regular suppliers and new ones.
See the partial list of exhibitors to date:
| A&H INTERNATIONAL COSMETICS new | ALLTA INTERNATIONAL INC | ANCOROTTI COSMETICS |
| APC PACKAGING | APR BEAUTY GROUP INC | ASQUAN |
| B.KOLORMAKEUP & SKINCARE S.P.A. | BEAUTYCROMIA SRL | BONNE CO, LTD new |
| BRIVAPLAST | BYJIN | C&C INTERNATIONAL CO., LTD |
| CHAO LING CHEMICAL IND CO., LTD | CHIANG PAO INDUSTRIAL CO., LTD | CHOEBE (DONGGUAN) PACKAGING CO., LTD new |
| COCO COSMETICS | COSMEI SRL | COSMETIC GROUP USA INC |
| COSMETIC SERVICE SRL | COSMOPAK USA LLC | COSWEL KOREA |
| CPI GROUP LLC new | CTK COSMETICS | DERIK INDUSTRIAL USA INC |
| DING YIH GLASS INDUSTRIAL CO., LTD | ENGLEWOOD LAB | FABER-CASTELL COSMETICS |
| FM BRUSH COMPANY new | FORSYTHE COSMETICS new | HEMAO COSMETICS (HUI ZHOU) CO LTD |
| HNB CORPORATION | IMEI DIVISION S.R.L. | INCA COSMETICI SRL new |
| INNOVATION LABS INC new | INTERCOSMETIC ASIA PACIFIC | INTERNATIONAL LABORATORIES CORP., LTD |
| ITIT COSMETICS | J.COP (JEONG-HUN CO., LTD) | KINDU PACKING PTE LTD |
| LIBO COSMETICS CO LTD | LUMSON | MANA PRODUCTS |
| MARKET LINK INTERNATIONAL CO LTD | MAX SAUER | MPLUS COSMETICS SRL |
| NINGBO JIELI COSMETICAL PACKAGE CO., LTD | NUCO E. I G. KOSYL SP JAWNA | NUWEN / SETALG new |
| NV INTERNATIONAL (ASIA) LIMITED | OMNICOS GROUP S.R.L. | O-PAC SRL new |
| PHARMA COS SRL | PIBIPLAST S.P.A | PONZINI SPA new |
| PRESTO PACKAGING SOLUTIONS | PUM-TECH KOREA CO LTD new | PURE BEAUTY LABS new |
| R&D COLOR SRL | REGI SRL | S&J INTERNATIONAL |
| SAI DEVI SRL new | SIMP | STB INTERNATIONAL |
| TAIKI USA INC | TECNOCOSMESI SPA | TIMESOURCE ENTERPRISE CO LTD |
| TONNIE COSMETICS CO., LTD | VERLA INTERNATIONAL LTD | WISTA INDUSTRIA E COMERCIO LTDA |
| WON YONG BEAUTY PRODUCTS CO LTD | WORMSER CORPORATION | YCY BIOCHEMISTRY TECHNOLOGY CO LTD new |
| YUEN MYNG INDUSTRIAL CO., LTD new |
While waiting for our fabulous MakeUp in New York tradeshow, 22 & 23 September, let’s focus on this reviving potion: Makeup Serum. Repairing, therapeutic or physiological, serums have a connotation of care elixir highly prized by consumers around the world.. “Skinification” has been a dominating trend across industries, as consumers seek out product options with added skincare benefits for superior skin support. Within makeup, this has resulted in a growing category of makeup serums, which incorporate a silky smooth serum texture and potent skincare benefits alongside color payoff and coverage. Blushes and cheek color have seen the most growth within this trend, with options like Colourpop’s dewy gel Serum Blush or Lisa Eldridge’s antioxidant-infused, cream-serum Enlivening Blush.
In addition to blush, foundation and concealer options have also seen a continued merging of skincare into cosmetics, speaking not only to the desire for multipurpose products, but also for a more dewy, natural, seamless skin finish. LYS Beauty’s inclusive product range features a Serum Primer and Foundation duo for ultimate, hydrating coverage, while ILIA’s natural Skin Serum Undereye Concealer helps to moisturize and brighten the delicate under eye area. Aside from base makeup, lip and eye options also join the serum trend, with intriguing innovations like Butter London’s Sheer Wisdom Serum Shadow for eyes, or AMOREPACIFIC’s tinted Lip Serum, which plumps and smooths lips along with a pigmented tint.
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