In today’s evolving beauty landscape, change is not just imminent—it is already here. Embracing holistic wellness, the industry now emphasizes long-term health and vitality over temporary fixes. As the global population ages, traditional age-based standards are giving way to an inclusive celebration of beauty at every life stage.
This new approach preserves youthfulness, vitality, and overall well-being by addressing both external appearance and internal health. A key trend is the rise of skingestibles—beauty supplements that enhance skin health from within, bridging nutrition and skincare.
Our conference sessions will explore this new vision of beauty, integrating education, preventative care, treatment, and repair. We will discuss how beauty professionals are meeting the demand for long-lasting results and overall wellness, covering evolving consumer expectations around well-being, longevity, mental health, and libido, and highlighting new growth drivers for beauty brands.
Join us to learn about the keys to thriving in this dynamic industry and to celebrate the journey of beauty at every life stage!
![Longevity](https://www.makeup-in.com/newyork/wp-content/uploads/sites/3/2024/07/LONGEVITY.webp)
Life Long Care: The Changing Face of Beauty in the Age of Longevity
Wednesday, September 18th @ 10:30am
– Eleonora Mazzilli – Trend Localization & Business Development Director North America, BEAUTYSTREAMS
Revolutionizing Beauty with Skingestibles
Wednesday, September 18th @ 12:30pm
– Ewelina Aiossa – Founder, Topical Skin
– Brian Underwood – Beauty Director, Women’s Health
– Giorgio Dell’Acqua – Chief Science Officer, Nutrafol
![Skingestibles](https://www.makeup-in.com/newyork/wp-content/uploads/sites/3/2024/07/SKINGESTIBLES.webp)
![Wellness](https://www.makeup-in.com/newyork/wp-content/uploads/sites/3/2024/07/WELLNESS.webp)
Beauty Goes 360: Toward a New Definition of Beauty
Thursday, September 19th @ 2:45pm
– Jacqueline Rumohr – Managing Director North America, NellyRodi
But that’s not all… there’s soooo much more to come! Stay tuned for updates on our conference sessions here!