MakeUp in World

18 & 19 September 2024

From 9am to 5pm - Javits Center

Badge Request
Exhibit

Danessa Myricks

Danessa2 Copie

Danessa Myricks Beauty

Founder & CEO

As a makeup artist, photographer, and entrepreneur, Danessa Myricks is one of the most influential leaders in the beauty industry and is widely credited for leading groundbreaking product development for some of the most popular brands before launching her own brand, Danessa Myricks Beauty, in 2015.
Starting out as a self-taught makeup artist, Myricks learned how to use products in unconventional ways to create extraordinary looks. She began to teach her techniques to artists, quickly defining herself as a leading educator in the beauty space. Her corporate journey further revealed what she personally knew – that the world of makeup still felt not inclusive to many. So, she decided to reimagine the beauty landscape and launched her own inclusive brand.


Referred to as the “Willy Wonka of Beauty”, Myricks takes a revolutionary approach to product development resulting in award-winning, innovative, multi-use products. She continues to push the industry forward with innovative makeup products that are beloved worldwide. To date, Danessa Myricks Beauty has been awarded 56 accolades including Allure Best of Beauty, Fast Company’s Most Innovative Companies List, and Oprah Daily Awards to name a few.


Myricks remains rooted in her artistry as her brand expands around the world, keeping community-building at the forefront. As CEO, she runs the business based on a mission to
build confidence through beauty and she powers a global community on the foundation of love, creativity, and diversity. But the most rewarding part of her work is receiving inspiring words from people that previously felt underrepresented, unseen or ignored by beauty brands now finally land at a brand made for all, Danessa Myricks Beauty.