What does it take to start, grow, and lead a successful beauty brand? Join attorneys Maggie Spicer, founder of Source Beauty, and Antonella Colella, founder of Colella Legal Studio, as they provide an in-depth look at the tips, tricks, and best practices that brand founders at every stage of their journey should know. In a comprehensive and engaging conversation, Maggie and Antonella will walk through the legal issues around everything from protecting brand IP, sustainability, regulatory, and claims substantiation. By the end of this session, attendees will learn how to grow and sustain a successful beauty brand by learning how to properly set up your business with contracts, recognize and protect all aspects of your IP portfolio, comply with the ever-changing regulatory landscape, including MoCRA, and more.