The Winning Formula: Exploring Key Success Factors of DTC (Direct-To-Consumer) Beauty Brands

Make up & skincare DTC brands are driving more and more buzz amongst Gen Z & Millenial consumers, particularly on the US market .. what’s driving their desirability ? Is it the secret sauce they infuse in their products ? A perfect mastery of social networks & Gen Z communication cues ? Using the power of Social Intelligence & leveraging our Dynvibe expertise, we’ll dive into the key success factors of these rising stars & share some actionable insights on how to resonate in the beauty space !