MakeUp in World

2025 June, 18 & 19

From 9am to 6pm - Carrousel du Louvre, Paris

Badge Request
Exhibit

Conference

The Value of Beauty – KEYNOTE

Thursday 30 May
12:00

The panel will discuss the report, What is the Value of Beauty? launched by the alliance back in January which investigates – How beauty & personal care shape our economy, society and wellbeing.

Topics for discussion

Economic Impact of the Industry: The cosmetics and personal care industry is a cornerstone of European excellence and recognised as a world leader contributing over €29 billion to the economy each year and employing over 3 million people.

As well as being a powerhouse of economic activity; it’s an industry with innovation at its core. Approximately €2.35 billion is invested in R&D each year. 

Contribution to Health & Wellness: European cosmetics adhere to strict standards, ensuring consumer safety. They contribute to personal hygiene, helping to prevent dermatological issues, maintain healthy skin, and support self-confidence.

Contribution to Society & Culture: Beauty has consistently played and continues to play a substantial role in shaping and celebrating the evolution of European culture and society.

Elsa Chantereau

Director of External Relations and Commitment

L'Oréal France

Roberto Bottino

CEO

Ancorotti Cosmetics

Sam Chebl

Europe Regional Head of Regulatory Affairs

Givaudan

Aline Roland

Marketing & Communications Director

Albéa

Claire Domergue

Publication Director

Luxus Plus