Promising a dynamic exploration of the latest trends and innovations shaping the cosmetics industry, the 14th edition of MakeUp in Paris will highlight the synergy between science and beauty. …
Brands are transcending their traditional aesthetic identities and are increasingly focusing on authenticity and the promotion of a genuine lifestyle. With this in mind, brands are evolving, reinventing themselves or refocusing on a variety of areas, all the while …
Geka, the beauty brand of Swiss company medmix, active in the manufacture of high-precision delivery devices, is behind an innovative material that is a finalist in the IT Awards MakeUp in Paris 2024. …
WHEN BEAUTY TAKES THE STAGE Glamour # Culture # Inspiration In an era dominated by social media and the art of self-promotion. In an age where Beauty and Glamour shapes our digital interactions. At a time when influencers wield …
Since the covid era, we’ve been witnessing a revaluation and expertise of science and the medical approach within the beauty territory. The number of clinical brand launches has exploded, shattering the market by offering a multiplicity of products far …