MakeUp – MakeUp in Paris

20/05/2024

What is makeup without a good cleanser?

Cleansing can dramatically change skin texture, hence enhancing makeup adherence and finish. In Asia, cleansing , as part of skincare , can have different functions to target different skin concerns. Lately these are the 3 directions in cleansing in …

MakeUp, Skincare

18/04/2024

The Revolution of Lip Love

Picture the scene, you are stood Infront of the mirror, admiring the slight pout of your lips, and while they’re very nice, you can’t help but wonder what they’d look like with a bit more volume, a bit more …

Bodycare, MakeUp

15/04/2024

The Rise of Pro-Aging – Transforming The Narratives Around Age

Source de l’image : Haus Labs by Lady Gaga The relation to aging is in deep metamorphosis, and the Beauty industry needs to adapt to this evolution. With Gen X and Boomers living longer, and looking to age gracefully, …

MakeUp, Skincare

09/04/2024

Asian Make up trends for Spring Summer 2024

Spring/Summer 2024 makeup looks in Asia continue the trends from 2023, focusing on subtlety and enhancing the skin’s natural features to achieve a nuanced and healthy glow. Key concepts include ‘Inherent Glow,’ ‘Skin Vitality,’ and ‘Moisturized Radiance.‘ Plumpness is …

MakeUp

23/05/2023

Lips in Asia are all about finishes this season

Remember last year, lip shades were all about complexion-matching and nude shades, as well as muted, low saturated tones. This Spring-Summer season, the lip category is being redefined by textures and finishes. Trendy looks Plumpy shiny lips are in …

MakeUp

04/05/2023

HyperFemme Indulges In Whimsical Femininity

Playful, sensorial, and nostalgic, we see feel-good components collide with a resurging celebration of feminine energy to create an unabashedly girly beauty mood. As hype grows for the upcoming Barbie movie and #Barbiecore shows no signs of slowing, consumers …

Cosmetics, MakeUp